Business Building
Fighting Cybersecurity Threats in Your Business from Your Favorite Orange County Bookkeeper
If you keep any kind of digital information in your business, you have a chance of becoming a victim of a cybercrime. The odds have increased exponentially during the pandemic, with more cyberthreats and scams floating around than ever before. Below are some useful tips to reduce your chances of…
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Your Favorite Orange County Bookkeeper with Ten Places to Look to Find More Profits
A great way to start 2021 is to take a fresh look at your business finances. 2020 brought us innumerable changes and if you are in the habit of spending on the same items year after year, now is the perfect time to decide what is essential and what can…
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Wrapping Up 2020 From Your Favorite Orange County Bookkeeper
Year-end is the perfect time to reflect on accomplishments achieved since January. It’s also an important time to put things into perspective as we turn the page and start a new year. What We Learned With so much change in 2020, the opportunities to learn have been abundant. Take a…
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Your Favorite Orange County Bookkeepers Advice for Building a Continuity Plan for Your Business
At the beginning of 2020, you might have thought that developing a business continuity plan was not a top priority. Or maybe you thought it was only for large businesses. Fast forward to today, and a business continuity plan has become an essential staple in business planning. There are more…
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What to Do When an Employee Is Terminated? From Your Favorite Orange County Bookkeepers
Every company should have a strict process to follow when an employee leaves the company, no matter what type of termination it is – voluntary or involuntary. Your favorite Orange County bookkeepers have compiled a checklist that you can use to compare to your own process to either confirm you…
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Six Fun Ideas to Bring into Your Marketing From Your Favorite Orange County Bookkeepers
The purpose of marketing is, in part, about creating relationships with customers and prospects. While traditional advertising is a standard way of letting prospects know more about you, it is not always the most creative way to connect. To spice up your marketing, your favorite Orange County Bookkeepers explore six…
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3 Essential Metrics for a Smarter Marketing Spend From Your Favorite Orange County Bookkeepers
The only way to get smarter about how to invest your marketing dollars is to document and measure what is happening now in your business. Once you’ve measured, you can then improve. Marketing Spend The first step to measuring what you spend on marketing is to aggregate all of the…
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Your Favorite Orange County Bookkeepers with How to Reduce Stress Around Money
Many families and small business owners have seen decreases in income over the last several months. Money struggles can cause us to experience stress and worry, and none of us need that right now. Instead, we need to boost our immune systems and decrease stress. Below are 9 tips from…
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Your Favorite Orange County Bookkeepers With How Liquid Is Your Business?
Liquidity in business has nothing to do with water, milk, or juice! It describes how quickly you can sell an asset and convert it into cash. Cash is the most liquid asset of all. Real estate, in contrast, is not quite as liquid because it could take months to sell…
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18 Small Business Opportunities in 2020 from Your Favorite Orange County Bookkeepers
Deciding on the kind of business you want to start is a very big decision. Some businesses require specialized skills that either the owner or employees will need. Others require a substantial initial capital outlay. In any case, it’s always a good idea to consider the health of the industry…
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