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Tag Archives: revenue per customer

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3 Essential Metrics for a Smarter Marketing Spend From Your Favorite Orange County Bookkeepers

Business Building, Business PlanningBy Patty HansenJuly 22, 2020

The only way to get smarter about how to invest your marketing dollars is to document and measure what is happening now in your business.  Once you’ve measured, you can then improve. Marketing Spend The first step to measuring what you spend on marketing is to aggregate all of the costs.  They may be in…

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